One similarity that all interviewees faced was that they all used Slack as another mode of communication, and preferred it's customization to organize messages through threads, channels, and pins.
02 — The process to navigate a message or chat is a long process that can be simplified.
03 — Messenger contains many features that don't focus on optimizing the user goal - accessing messages efficiently and having the app related to only messages.
04 — There is a need for users to sort chats and pin specific messages for user accessibility.
As an avid user of Messenger and Slack, I was able to see the successful use of a 'pin' product within current communities and channels I was part of, and decided to take inspiration from this feature.
Taking the 6 out of 30 ideas that I felt would be most impactful, I did a SWOT and Feasibility / Impact analysis to decide which idea would be most practical to do in 3 weeks and would also provide the most impact in solving the problem of navigation.
02 — Have the pin feature be visually accessible on the current screen, without adding more clutter to the Messenger Screen.
I primarily aimed to build upon Messenger's current features - e.g., adding on actions when clicking a Chat or message.
Instead of taking a preventative measure with the confirmation, I considered to offer any easier way to rectify the mistake, with an undo button.
Taking in mind this insight, I made major changes to the prototype to keep things accessible but also minimal.
Pin your messages to look back at later.
Dial on a product with scalability and and ways to reengage the product.What is the purpose and intent of the product? What other opportunities can I turn and explore with this solution? Prior to starting this project, I crafted a quick solution (enable multiple deletions of chats) and went over it with my mentor, who later suggested for me to go back towards the problem and figure out a product rather than a minor feature. Enabling people to pin chats and messages provides an alternative way to search back at important points, whereas deleting multiple chats only resolved clearing out one's message box.
When finding users to interview or test on, always have an uncommon user — someone who isn’t a primary user of the product e.g. uses the product in a non-conventional way.To keep note of any edge or wild cases of outlier users, it was good to interview those you used Messenger in an uncommonly way.
Taking further steps to solidify a concrete idea and ultimate solution.I took measures to make sure the derived solution was practical and would provide high impact by creating a SWOT analysis and Feasibility / Impact chart with my ideas.
Apply additional research methods.To further improve on the feature, conducting other additional research methods such as A/B Testing or click analysis would help get more feedback and prove if the new feature is actually efficient.
Exploring alternative ways to view all pinned messages within a chat.Although my solution followed the same task flow of other actions such as delete or reply and viewing more information about the chat (sending payment, looking at photos, etc.), the process to view chats is out of reach, compared to the initial wireframe. How might we still reengage pinned messages in a shorter and more efficient amount of time?